Quick Response Codes (QR Codes) are two-dimensional codes that can hold thousands of alphanumeric characters of information. Their ability to hold so much information makes them practical to use for internet marketing purposes. When you scan a QR code with your smartphone, using a QR Reader application, it is linked to digital content on the web (such as your website home page, a specific landing page, video or more, actually anything with a url). Some uses for QR codes may be on the back or front of your business card, brochures, product tags & packaging, ticket stubs, trade show displays, vehicle graphics and many other marketing materials. They are getting more popular as an alternative to typing in a long url on your iPhone, Android or BlackBerry phone and the reader software stores the graphic and corresponding link indefinitely.
Design & Promote designs Custom Branded QR codes. Response rates are shown to be 20-30% higher when the QR code includes some form of branding such as a logo.
Contact us about creating your own branded QR code and optional landing page solutions.