Archive for Marketing

Why SEO Copywriting Services Are Crucial To Sales Success

In traditional business marketing, salespeople are relied upon to be the face of the company, bring in new customers and promote your products. With online marketing, things are a little bit different. Suddenly, your sales are heavily dependent on words. Words on your website. Words on your social media pages. Words from customers posted for [...]

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When to Advertise on Facebook, Based on Your Industry

If the internet is an ocean, then advertisements are the shells. They are everywhere, virtually every website is trying to target a consumer in some way, so it can feel near impossible for companies to keep their advertisement afloat without getting lost in the waves of the countless other ads being bombarded at their audiences. [...]

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Types of Internet Marketing

The internet is quickly becoming one of the primary sources for people to receive media, attract customers, and gather business. The web can be used as a powerful marketing tool in a number of ways to promote businesses and reach people across the globe. There are many types of internet marketing used, many of which [...]

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Identify Anonymous Website Visitors

Join Us For A Webinar on April 27th LeadCaster provides businesses with detailed contact information of the companies that visit their website. Sales people can see when interested potential customers are on their business’ website and even call them while they’re looking at the site. It’s a great way to increase leads, but more importantly [...]

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The Many Types Of Marketing

Lots of people are talking about all the new forms of marketing a company can pursue. It’s true, certain traditional marketing has been around for a long time and is still used today, but with the Internet now playing such a huge role in any company’s success, people are coming out with more and more [...]

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Social Media Mistakes For Chicago Businesses To Avoid Part 2

In our last post, we discussed some ways that companies frequently make mistakes while using social media for their business, resulting in a passive approach and eventually a failing social media campaign. The following tips will help you and your company avoid making the opposite types of mistakes, being too aggressive with social media: Creating [...]

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Social Media Mistakes For Chicago Businesses To Avoid Part 1

Chicago social media is becoming more and more prominent within the small business community. Whether a company runs their own social media campaign or hires a Chicago social media expert to bring results, we should all be aware of certain mistakes that companies across the country have made on sites like Facebook and Twitter. The [...]

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Social Media Benefits For Retail Stores And Malls

We recently did a post on The Steps For Creating A Facebook Page For Your Business to show you how to setup Facebook for your personal or business use, and some tips on how to use it. This article is going to focus on the importance of social networking sites like Facebook and Twitter for [...]

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We’ve Partnered With Constant Contact To Help Local Businesses Send Out Their First Newsletter

We recently added Constant Contact’s Business Partner Program to our list of effective and affordable tools to help clients build strong, lasting customer relationships. This program enables our clients to use effective E-mail Marketing and online survey products. We are also offering a value added service to help businesses that want to send out monthly [...]

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How To Use Newsletter Marketing Effectively

Newsletters are growing increasingly popular as a marketing tool for any business these days. A marketing newsletter is a document that notifies, reminds, advises, communicates and advertises about a business to its target audience and customer base. If used effectively, a newsletter can create immense interest and awareness about an organization and its business activities. That [...]

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