Archive for Social Media

How To Do A Search In Social Media

Conducting Searches in Facebook, Twitter and Pinterest At the close of 2013, most marketers are aware of the significant impact that proper search engine optimization techniques can have on a company’s online presence.  But did you know that some of the same SEO concepts can also be applied to social media searches?   Why Are [...]

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Twitter Basics: How To Create A Twitter Account For Your Business

Creating a Twitter account for your business is an essential tool towards helping you to increase engagement with your customers and possibly helping you to connect with more leads. What if your customers are talking about you and you don’t even know it? Fact: Twitter has over 230 million monthly active users, why not join [...]

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Five Easy Steps For Creating Buzz On Pinterest

Pinterest is social media’s most popular platform for millions of people to swap images and share their likes and dislikes in cyberspace. If you haven’t set up your own Pinterest boards or optimized your website in order to make it easier for others to pin images from your site to their electronic bulletin boards, you’re [...]

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Design & Promote Shares Tips for Social Media Images at Seminar

Design & Promote graphic designer Danielle Luke presented the latest seminar on “Picture Perfect Images for Social Media” as part of our “Effective Inbound Marketing” series. Danielle offered helpful advice and information on the best image formats to use for social  media, and provided attendees with “cheatsheets” of information about Facebook image dimensions, Google Plus [...]

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Free Seminar: Picture Perfect Images for Social Media

On August 14, 2013, we will host a free social media seminar entitled “Picture Perfect Images for social media”. The seminar will show you how to use correct images in social media profiles and campaigns. The event will take place at the Design & Promote’s training classroom at 1952 McDowell Rd., Suite 100 in Naperville [...]

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16 Inbound Marketing Tools Your Company Can Use

Years ago, when companies wanted people to know about their product offerings or services, they sent their message out to prospective customers hoping it would generate a sale, whether the customer was interested or not.   They used “outbound marketing” techniques like direct mail, billboards, print and TV advertising, flyers, cold calling and visits, skywriting, trade [...]

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Social Media Marketing ROI – What Are The Objectives, Benefits and Factors

How effective is your social media marketing efforts? How do you calculate the return on investment of setting up and maintaining business profiles on Facebook,LinkedIn,Twitter,Pintrest  and more? That’s the big question being asked as more and more companies are investing a bigger piece of their marketing budget to social media marketing. Calculating social media marketing [...]

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10 Goofs That Tell Clients You’re Not Serious About Your Business

In business, image is everything. Right or wrong, your clients will make snap judgments about you and about your business. This means that unless you can afford to lose clients, you can’t afford to project an unprofessional image. Below, we’ve listed 10 areas that are (unfortunately) all too easy for small business owners to ignore. [...]

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Design & Promote To KidsMatter Job Seekers – Online Profiles Matter To Employers

Once again, Design & Promote was present at the KidsMatter Student Job Fair held recently at North Central College on Wednesday, March 19th 2013.  The fair provides young people one-stop access to scores of businesses in need of part-time help. With resumes in hand, they complete job applications, learn about opportunities, and even hone their [...]

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When to Advertise on Facebook, Based on Your Industry

If the internet is an ocean, then advertisements are the shells. They are everywhere, virtually every website is trying to target a consumer in some way, so it can feel near impossible for companies to keep their advertisement afloat without getting lost in the waves of the countless other ads being bombarded at their audiences. [...]

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