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blogging for content marketing

We are hosting our 15th seminar on Monday Feb 24th! The seminar will be held at our Naperville, IL office in the training room from 4PM-6PM.  Attendance is free, but registration is required. We’d love for you to join us! Sign up below.

Who is this for?

This free training seminar is for anyone that deals with web design, content management or anyone who wants to learn how to help his or her business be found through blogging as a part of a content marketing strategy.

Topics Covered:

  • An overview on the types of blogging platforms and ways to integrate them onto your website. Such as Squarespace, WordPress, and Joomla.
  • How to utilize data from keyword search results for blogging.
  • What is alt-text? What is anchor-text? We’re going to break it all down for you!
  • Help you understand the technicalities of optimizing blog posts for SEO.
  • Exactly where to place keywords in a blog post.
  • How to properly name your photos for image and video searches.
  • How integrating these keywords in these blog posts may help your business rank higher in search engines.
  • Why gaining backlinks to your posts will help them rank higher.
  • How to use social media to promote your posts.

 Optional: Bring your own laptop.