Search Engine Optimization

What is Search Engine Optimization or SEO?

SEO or Search Engine Optimization is establishing online presence for your website. The focus of SEO is optimizing your website in the best manner possible for searchable results for prospective clients as well as the underlying coded portions of your website that drives search engine spiders into your site so that you get indexed in the major search engines. In plain terms that means getting your website to the first pages of the internet when someone is searching for your product.

Broken links, improper content, stuffing your site full of keywords targeting your products or services can work against you. A website needs to be massaged and kept limber, if your website sits stagnant for too long, and is not cared for, it will loose ranking and loosing ranking will result in the loss of potential business.

SEO Services – Small Package for existing websites

Add meta tags to home page.
Add keyword rich title to home page.
Modify home page copy to include new keywords.
Add alt text descriptions for images on home page.
Submit site to Google, Yahoo and 50 other directories.

SEO Services – Medium Package for existing web sites

Add meta tags to all pages.
Add keyword rich title to all pages.
Modify all page copy to include new keywords.
Add alt text descriptions for images on all pages.
Submit site to Google, Yahoo MSN and 100 other directories.
Add site to Merchant Circle, City Search, Google maps and Yahoo Local.
Add site to Digg & Stumble social networks.

Advanced SEO Services – Large Package for existing web sites

Add meta tags to all pages.
Add keyword rich title to all pages.
Modify all page copy to include new keywords.
Add alt text descriptions for images on all pages.
Modify page names to take advantage of keywords.
Submit site to Google, Yahoo MSN and 100 other directories.
Add site to Merchant Circle, City Search Google maps, Yahoo Local and 3 other industry related directories.
Add site to Digg & Stumble and 3 other social networks.
Create site map and submit to Google.
Write 10 posts on industry related forums.
Write press release announcing site and submit to 5 press release sites.
Install Google Analytics for further tracking and keyword analysis

Advanced SEO Services – Super Package for existing websites

Add meta tags to all pages.
Add keyword rich title to all pages.
Modify all page copy to include new keywords.
Add alt text descriptions for images on all pages.
Modify page names to take advantage of keywords.
Submit site to Google, Yahoo MSN and 100 other directories.
Add site to Merchant Circle, City Search Google maps, Yahoo Local and 5 other industry related directories.
Add site to Digg & Stumble and 5 other social networks.
Create site map and submit to Google.
Write 10 posts on industry related forums.
Comment on 5 industry related blogs.
Write press release announcing site and submit to 10 press release sites.
Create company blog with 5 original content posts with back links to main website.
Install Google Analytics for added tracking and keyword analysis

Add on Options for existing web sites

Press release writing and submit to 5 press release sites.
Create company blog, add template, seo and social bookmarking plugins. Posts will be written by you or your employees with our initial direction.
Create company blog, add template, seo and social bookmarking plugins. 10 original posts written by Design and Promote are including links to main site. Additional posts at $25-$50 ea.
Directory submits, submit your site to Google, Yahoo, MSN and 50 other directories.
Social sites package – Add your site to Digg, stumble, 5 blog comments, 5 forum posts. Create Merchant Circle listing with one blog post.
3 articles submitted to various article sites
Training – Two hour of instruction on what it takes to get your website on top of the search engines yourself with notes and examples to follow.

Whether you have an existing website or are looking to start an online business, Design and Promote offers a variety of packages for any size company.

Search Engine Optimization – SEO Consulting

SEO Services Can Jumpstart a Website

SEO services will assist in increasing your web site rankings, pinpointing your products and services to boost your organic search rankings, thus, increasing your website traffic.

Refining search optimization today is a practice that requires comprehensive knowledge and experience. With a team of specialists and a company like Design & Promote your search optimization will be well rounded and the focus will be on getting results within your market.

Optimization Planning & Strategy

The crux of SEO is based around developing your website to fit the most relevant visitors and targets for your products and services. Researching how your core audiences or prospects would find you, an SEO expert will canvas your web site to get a clear picture on how your customers are searching giving us a better understanding of how to market and optimize your site. With that research as well we can better help in getting the search engine spiders to notice and index your site, which will in turn better your position.

Building Professional SEO Services Around ROI

Researching and analyzing data will help us drive traffic to your site and find where your marketing dollars are bringing in the best ROI. These findings will clearly determine the best and most relevant avenues in your marketing plan and budgets.

Our Services
Focusing on the best means of driving your site up the rankings we offer:

Research and Analysis for Keywords
Competitor Analysis Report
Content & Text Suggestions
Alt Tags, Keyword Density, Title Tags, Description Tags, Header Tags, Page Titles
Initial Consultation and Ranking Reports
Monthly Traffic Reports
Linking Campaigns Structure
Monthly Maintenance
A SEO Expert Connected to You

Design & Promote works with several sources to gain the knowledge and strategies that will best suit your business. Getting your site higher rankings and getting your business noticed, is our business. Creating a search able website can increase your web site traffic bringing exposure; leads and can be considered the worlds doorway into your company.

Here’s how we do it:

Our first step is to analyze your current site to see if there is any existing optimization and that all the technical aspects are in place.

Then, we research your targeted keywords through analysis of your core business and it’s goals.

We verify you are targeting your keywords correctly and properly throughout the content of your website.

We manually submit your site to directories and search engines and continue to run a link campaign that will be relevant to your company.

Simple Rules

With the varied information that encompasses the search marketing industry, we find that there are simple steps to follow and ideas that create the best starting point.

Pages loaded with heavy flash and animation clearly are not indexed well with in search engines.

We believe in crawl-ability and wane from using frames because a spider can go no further, making your site in-accessible to the bugs and bots.

Making your site rich with proper keywords that focus on your page detail, we believe in building a site that has proper title tags and descriptions and focus on the “niche” of said pages.

We will include sitemaps and stat counters on your website to help define the methods that are proving to be the best strategies.

We will consistently focus on how your website has been found to gauge where the interest of the consumer lies and building on that.