Design & Promote Blog

Fresh, Creative & Engaging Ideas

The following is a case study of the power of search engine optimized press releases which are part of all of our SEO packages.

Diane Overgard of Find Joy Life Coaching recently won our raffle prize at the Naperville Chamber B2B Bags Tournament that we helped to sponsor for KidsMatter.

The prize was a $1000 value local search engine optimization package and it could not have been won by a better person. We had designed Diane’s website for her about a year ago.

After doing some keyword research we decided that one of her main keywords should be “Chicago Life Coach” with approximately 1000 people searching in Google per month using this phrase and 3660 other sites competing for this same term.

One of the tools that we use for search engine optimization are search engine optimized press releases  wrote a PR for her and distributed though our normal distribution channels, you can check it out  Here.

Here are the results of that press release a few days after it was submitted, notice that it is  currently showing up on about 4500 other websites.

SEO press release results

Click To Enlarge

You can do the same sort of search using the press release title in quotation marks like this: “Abundantly Single – Chicago Life Coach Diane Overgard To Help Women Find Joy In Life After Divorce”.

An added bonus was that this story was also picked up by the Chicago Tribune Here and shown to their thousands of subscribers and website visitors.

OK, so now for the results, do a search in Google for “Chicago life coach” and you will see Diane’s website now on page one, a few months ago Google was not even indexing her site for that specific keyword.

If you would like to see similar results for your own website using search engine optimized press releases and more please drop us a line.