Case StudyVictory Rehab
Objectives & Strategy
Game-changing results, delivered
Victory Rehab (victoryrehab.com) is a chiropractic office in Naperville that inquired about our services in 2013 and they remained a client until 2015. At the time that they initially reached out to Design & Promote, they were a brand-new clinic and their online presence was nonexistent because they were starting from scratch. Their goal was to bring new clients in to their new office, so they were looking to gain local rankings and a traffic flow into their website.
More Visitors & More Engagement
Higher visibility leads to increased traffic & conversions
The approach taken with Victory Rehab’s search engine optimization strategy was mildly aggressive and it consisted of creating blog posts and press releases regularly. Blogs were valued by Google’s algorithms more so then, and this approach was an effective one. Design & Promote’s SEO team also submitted Victory Rehab’s domain into directories, trained their staff on how to receive backlinks from reputable sources, and taught them best practices for social media.
From 0 to 21 ranking keywords on Google
More leads generated through blog posts, and fresh website content
By creating fresh and optimized content regularly, their office was overbooked and they were later able to add a physical therapy department to expand their services. It only took a few months to get Victory Rehab to rank number one in search for many of their target keywords.
When Victory Rehab first began their SEO campaign, they were not ranking for a single target keyword. At the end of their campaign, 21 of their 24 target keywords were ranking in Google, with a majority of those keywords showing up on the first page. We were able to expand their website to over 70 pages indexed in Google, drive more traffic to their website and therefore, lead more customers to their location.
- Increase in Unique Visitors Over a Year (Yes, that’s real!) 58300% 58300%
- Keywords Ranking on Google 87.5% 87.5%
- Keywords on Page 1 of Google 54% 54%
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Game-Changing Results, Delivered
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